Branding + Packaging

Cryptic Brew

A craft beer brand concept that uses cryptozoology as a theme. It is a pseudoscience that studies and tries to prove the existence of
creatures from folklore. This is what is used for the beer labels and brews.

Nook INc. logo redesign concept

Part of sires of logo redesigns of fictional companies as a side project. I went and rebranded Nook Inc from "Animal Crossing New Horizons". I went for a more small-town business kind of look because I feel this works better for the theme of the game, you're building up a small town on a deserted island and I felt the official Nook Inc logo looks a little too corporate for that kind of theme and setting and lacked its own identity since the type is similar the Nintendo logo

Sirius XM re-branding concept

This is a concept for a re-branding of Sirius XM. The inspiration for this logo and the type was inspired by the astrological symbol
for the Sirius star constellation and the old NASA logo.

Pelletier Coffee

Coffee brand with a chemistry theme, named after a French chemist Joseph Pelletier. He isolated the caffeine molecule.
This brand helps illustrate the everyday science we may take for granted when we make our coffee in the morning.
The logo changes to reflect the flavor molecule of the coffee.

Dunder mifflin logo rebranding concept

I went and rebranded Dunder Mifflin from "The Office" as a part of a sires of logo redesigns of fictional companies. For this, I decided to give it a more modern corporate look. I feel like the original has its charm for a mid-sized paper company especially at the time of the shows airing but I wanted to design how it would look if it were a company today.

Montag Publishing

A Book publishing company named after the protagonist of “Fahrenheit 451” by Ray Bradbury.
The company has a focus on publishing/re-publishing banned and controversial books from all time periods,
from all different perspectives for the preservation of free speech.

Duff Beer Logo redesign Concept

I went and rebranded Duff Beer from "The Simpsons" as a part of my sires of logo redesigns of fictional companies . I kept the simplicity of the original logo and gave it more of a craft beer style..